Diwali SpecialDIWALI OFFER: FESTIVE THEKUA
• 500g ₹499 (code MPDIWALI30: ₹469) | 1kg ₹949 (code MPDIWALI50: ₹899).
ManPasand Emblem
ManPasandArtisanal Thekua
FSSAI Licensed Bihari Heritage Kitchen

The Alchemy of Pure Ingredients

“Made with Coarse Atta • Khajoor Gur • Pure Desi Ghee • Illaichi • Saunf • Dry Coconut & Mom's Love”

True luxury lies in absolute transparency. We never cut corners with cheap vegetable oils, white sugar, or maida. Here is every single ingredient in our box, in its exact order of craft.

NOMAIDA

100% Coarse Wheat Aata

NOWHITE SUGAR

100% Rich Khajoor Gur

NOREFINED OIL

100% Shudh Desi Ghee

NOPRESERVATIVES

Naturally Shelf-Stable 60 Days

Coarse Wheat Flour (Aata)
PILLAR 1
THE TRADITIONAL TEXTURE

Coarse Wheat Flour (Aata)

Our foundation is coarsely stone-ground whole wheat flour (Aata), never bleached white flour (maida). Coarse stone-milling keeps the natural bran and germ intact, delivering wholesome dietary fiber and the signature crisp, rustic crumb that defines authentic Bihari Thekua.

100% Coarse Wheat Atta
High Natural Dietary Fiber
Authentic Stone-Ground Crunch
Khajoor Gur (Date-Palm Jaggery)
PILLAR 2
DISTINCTIVE SWEETNESS. AUTHENTIC CHARACTER.

Khajoor Gur (Date-Palm Jaggery)

Selected for its characteristic sweetness and deep amber flavour. Zero refined white sugar or artificial syrups. Pure date-palm jaggery (Khajoor Gur) imparts rich golden-amber caramel depth along with natural iron and minerals for clean, authentic sweetness.

Authentic Khajoor Gur
Zero Refined White Sugar
Natural Amber Caramel Depth
100% Pure Shuddh Desi Ghee
PILLAR 3
THE RICHNESS BEHIND EVERY BITE

100% Pure Shuddh Desi Ghee

We exclusively knead the dough (moin) and slow-fry our thekua in 100% pure Shuddh Desi Ghee. Zero refined oils, zero palm oil, zero hydrogenated vegetable fats (Dalda). Pure desi ghee creates the unforgettable festive aroma and crisp golden crumb.

100% Pure Desi Ghee
Zero Refined Vegetable Oil
Signature Melt-in-Mouth Texture
Green Cardamom (Illaichi) & Sweet Fennel (Saunf)
PILLAR 4
AUTHENTIC AROMATIC HERITAGE

Green Cardamom (Illaichi) & Sweet Fennel (Saunf)

Fresh green cardamom pods (Chhoti Illaichi) split to reveal dark glistening seeds, combined with aromatic toasted sweet fennel (Saunf). This timeless Vedic spice pairing creates the soul-stirring fragrance that instantly brings back memories of home and festive celebrations.

Whole Green Cardamom
Sweet Toasted Fennel Seeds
Digestive & Aromatic Warmth
Dry Coconut Powder (Nariyal Ka Bura)
PILLAR 5
CRISP TEXTURE & NUTTY FLAKES

Dry Coconut Powder (Nariyal Ka Bura)

Finely grated premium dry coconut (Khopra / Gari) folded directly into the dough before pressing. As the thekua cooks in desi ghee, the coconut flakes toast into delicate golden specks, providing a satisfying crunch and nutty finish in every single bite.

Pure Grated Dry Coconut
Toasted Nutty Specks
Enhanced Crunch & Shelf Life
Mother's Dedication & Wooden Sancha
PILLAR 6
HEIRLOOM CRAFT • 38 YEARS OF PUBLIC SERVICE DISCIPLINE

Mother's Dedication & Wooden Sancha

Each piece is hand-pressed on traditional wooden sancha moulds carved with sacred paan-leaf and sun-ray motifs. Infused with the honesty, discipline, and affection that retired BSNL officer Manimala Kumari pours into every single batch.

Hand-Pressed on Wooden Sancha
Sacred Bihari Motifs
Crafted with Honesty & Discipline
FSSAI Licensed Business • Lic No. 10426010000586

NUTRITIONAL INFORMATION

(Approx. verified values per 100g)

Energy

459.30 kcal

Carbohydrate

66.65 g

Protein

6.28 g

Total Fat

18.62 g

Total Sugar

20.76 g

Total Ash

1.24 g

Moisture

7.21 g

Crude Fiber

3.71 g

Sodium

16 mg

Allergen Information:

Contains wheat and milk (ghee). May contain traces of nuts.

Storage Instructions:

Keep in a cool, dry place. Once opened, store in an airtight container. Keep away from direct sunlight.

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